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Uncommon Sense, Common Nonsense

Name: Uncommon Sense, Common Nonsense
Author: Jules Goddard, Tony Eccles

Why some organisations consistently outperform others

Jules Goddard, Tony Eccles

EPUB

ca. 11,99 €

Amazon iTunes Thalia.de Hugendubel Bücher.de ebook.de kobo Osiander Google Books Barnes&Noble bol.com Legimi yourbook.shop Kulturkaufhaus ebooks-center.de
* Affiliatelinks/Werbelinks

Profile

Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft

Beschreibung

This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists.

It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

Rezensionen

Provocative, insightful, innovative and contrarian - with truths on every page

Investing in new ideas is more fruitful than investing in market research. Goddard and Eccles understand this, pinpointing that an openness to making mistakes is often a better route to success than the goal of making money

This ground-breaking book s a joy to read

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